The demo mode (short for "demonstration mode") is a feature often found in consumer electronics. A demo mode is usually programmed into the unit's firmware, and is often accessed by the pressing of a combination of keys. Demo mode is usually activated by retail stores on their consumer electronics floor models. The purpose of a demo mode is twofold:
- It demonstrates the features of the unit in question
- It catches the eye of the consumer with a flashy show of lights, entertaining sound, or both.
The central idea behind a demo mode is in-store advertising. However, on the early episodes of The Bitcoin Show demo mode was used to great effect to determine where the camera was aiming and whose face it was focusing on.